Our Story

Built for the Wake You Leave

Stonewake Co. was born from the belief that every step we take — every trail hiked, weight lifted, or limit tested — leaves a wake behind. A ripple of effort, resilience, and impact. Whether you’re climbing switchbacks at dawn, breaking through a training wall, or showing up for someone who needs you, your actions matter.

We design apparel for those who live with grit and gratitude — who move with purpose and give back as they go. From the backcountry to the back-alley gym, from asphalt runs to alpine ridges — our gear is made to move with you, endure what you endure, and reflect the life you’re building.

At Stonewake Co., we believe in motion with meaning — and every purchase helps create a ripple of good. Through the Stonewake Impact Project, we partner with mission-driven organizations to support those who carry the weight for others.

This isn’t fast fashion. It’s slow-built. Purpose-made. Gear that lasts.

Crafted for the journey. Made to leave a mark.